In rhetoric logos is a huge contender in presenting a
sound point that will hopefully persuade or uphold beliefs in an audience.
Logos uses statements or arguments to bring logic or reason to a situation. Most
of the time it uses sound arguments and deductive reasoning to present the
information, but sometimes within logos a logical fallacy is used to make a
point seem better even though it is very flawed in its reasoning and can be
picked apart. Therefore, when using fallacies caution is needed and an
understanding of the audience you are presenting the fallacy to is also needed.
There are many types of logical fallacies each coined with a specific name, the
one in the spotlight in this instance is the Texas sharpshooter fallacy, a
fallacy that is often used in today’s media to convey a message.
The Texas sharpshooter fallacy is when a handpicked set
of data points are selected to make a statement appear to be more false or less
false. Its name is thought to come from a shooter randomly shooting at the side
of a barn, and then after the fact proceeding to the barn painting a bullseye
around the place of most destruction, thus making it appear that the shooter
was a great shot when in fact they were just randomly shooting with no rhyme or
reason.
An example of this fallacy is often associated with
dating cites and people meeting each other. They find all these random
commonalities and then associate the matchmaking between the two and the random
commonalities. Such as the two find that they both like pizza, adventure
movies, and the same cars. How these stipulations may be true it does not
really mean that the two may be a good match. The pair may share a whole bunch
of commonalities, but it can leave out many other large issues that may exist
between the two. Such issues could include where the two live or their careers
that could inhibit them being a good match for each other, but due to the
fallacy this is not brought up because it hurts the statement that these two
are perfect for each other.
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